Our coaches

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Tara is a former professional triathlete, NCCP trained community triathlon coach, and accomplished ultra-distance athlete. Her impressive athletic career includes:

• More than 25-time Ironman and Iron distance finisher
• Six-time Ironman World Championship competitor in Hawaii, with a best 12th place overall finish
• 2018 Ultraman World Champion
• 2019 Ultraman World Champion
• 2nd place female at the 2016 Ultraman Hawaii World Championships
• Ironman Lanzarote bike course record holder (2010)
• Personal best Ironman time of 9:32
• Over 25 top-10 finishes in long-course races as a professional triathlete

Tara's athletic pursuits extend beyond triathlon and include ultra-running and rock climbing. She has competed in 50 km and 50-mile trail races, has run the Grand Canyon RIM to RIM to RIM, has hiked the Dolomites, and was the first solo competitor (dubbed "Dóxawoman") in the Dóxa Threelay event.

In 2016, Tara overcame a significant setback when she broke her femur during the Ultraman World Championship. After surgery and a year of rehabilitation, she made a remarkable comeback to win the Ultraman World Championship in 2018 and then won it again in 2019.

Beyond her competitive achievements, Tara is passionate about coaching and empowering other athletes. She delivers personalized coaching programs, combining her extensive racing and training experience with scientific principles.

Despite all her athletic accomplishments, Tara considers her 12-year-old daughter Maya her proudest achievement.

Tara Norton's journey is a testament to the power of perseverance, showcasing how determination and the right mindset can lead to extraordinary accomplishments in both sports and life.

Jenn hails from the rugged shores of Newfoundland and is a former national-level athlete in artistic swimming and cycling who has transitioned into triathlon. Her athletic journey began with swimming as a child, prescribed to strengthen her lungs, and evolved into a diverse sports career.

Academically, Jenn holds a BSc (Hons) in Kinesiology and Health Science from York University and an MSc in Kinesiology (CSCS Program) from the University of Toronto, focusing on exercise and cardiac burden in middle-aged endurance athletes. 

As a Precision Nutrition Level 1 Certified Coach, Jenn specializes in athlete nutrition and hydration and helps people reach their health goals.  She is also an NCCP trained community triathlon coach and an NCCP swimming fundamentals coach in training. Her data-driven and science-based coaching practices emphasize safety, heart-rate-based training, and a trauma-informed approach.

Jenn's recent triathlon accomplishments include qualifying for the 2025 World Triathlon Championships and securing podium finishes in various competitions. Her personality is characterized by curiosity, empathy, adaptability,  and drive. Above all, she values truth as her guiding principle.

Married to Mark and a devoted dog mom to Millie, Jenn's unique combination of athletic experience, academic knowledge, and personal qualities make her an exceptional coach and mentor in endurance sports, particularly triathlon. 

Nic is a former professional triathlete with a bachelor's degree in physical and health education from the University of Toronto. As an NCCP trained community triathlon coach, Nic has been coaching runners, cyclists, and multisport athletes for 15 years. 

Originally a basketball player, Nic attended U of T to play varsity ball but discovered triathlon along the way so ended up playing both basketball and running varsity track and cross country in an effort to develop her triathlon aims. She was part of an all-star Ontario University Athletics and Canadian Interuniversity Sports Gold XC Team. With a 5km PB of 17:10, Nic clearly has the speed to match her ultra-endurance resumé which includes 15 iron distance races and as many half irons. 

As a super cyclist, Nic understands how to power a bike, but as an inventor and entrepreneur, Nic engineers speed. She has spent the last 10 years developing race wheels and a bike frame, set to launch in 2021. Nic is also highly sought after for her carbon repairs. 

Above all else, Nic’s passion for seeing her athletes and fellow competitors succeed is genuine and palpable and her commitment to sport as a way of life, ever-inspiring.